Shaahin Cheyene is an award-winning business mogul, Amazon expert, inventor, author, filmmaker, and creator of Herbal Ecstacy, the nootropic that sparked the—100% legal— smart drug movement.

 

His career as a serial entrepreneur spans more than 30 years, earning over a billion dollars in revenue. More recently, his Amazon products have outpaced sales of Fortune 500 companies on the platform, selling millions of units worldwide. Shaahin was also an innovator in the vaping world, as the inventor of the Vapir Vaporizer—an industry first—as well as hundreds of other multi-million dollar products.

 

Shaahin and his family live all over the world, but he has a special place in his heart for Venice Beach, California.

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    Testimonials

    What Do People
    Say About Shaahin Cheyene

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    “ Shaahin embodies tactical empathy and he demonstrates it in his approach to life, allowing both sides to experience a true win-win, a technique shown throughout several examples in this book. If you can draw out other’s aspirations, hopes and dreams for the future, you can demonstrate how you can affect change in others. In Billion Shaahin shows you how he did it.” Chris Voss Never Split the Difference: Negotiating As If Your Life Depended On It CEO, The Black Swan Group Ltd.

    Chris Voss

    CEO, The Black Swan Group Ltd.
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    “The most entertaining Harvard Case Study you will ever read. Shaahin Cheyene has packed Billion with valuable business and life lessons every entrepreneur can learn from, without having to deal with drug dealers, the Yakuza, or the Feds.” Jay Samit, Bestselling author of Disrupt You! and Future Proofing You!

    Jay Samit

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    “Success is the people you meet and what you make together. In Billion Shaahin takes you on a wild ride and shows how he has embodied this principle to create huge wealth in the most unconventional ways.” Keith Ferrazi New York Times bestselling Author Never Eat Alone and Who's Got Your Back?

    Keith Ferrazi

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    "It's rare in life to meet someone who for absolutely no reason, helps. Not only helps, but guides, mentors, and who enjoys the success of others MORE than their own. That's my friend and brother, Shaahin. Follow his journey to discover how he learned to go from a money crazed, fast life, burn-out-waiting to happen, to a thoughtful leader, father, husband investor, positive change maker, and friend. “

    Dr. Michael Breus

    The Sleep Doctor
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    This story in Billion is stranger than fiction... and a heck of a lot more fun. I've known Shaahin for years and watched as his insight, generosity, and sheer business brilliance enlighten every room he walks in. It seems that all the projects he touches with his Midas touch turn to gold. Everyone can learn something meaningful from Billion.“

    Bart Baggett

    Author of The Success Secrets of the Rich & Happy
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    "In life, winning and losing will happen. What is never acceptable is quitting. “

    Magic Johnson

    NBA Player
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